Freedom251 › Nonprofit Donor Prospecting Software
Dataro
What Dataro is
Dataro is a web platform for nonprofit fundraising teams that turns donor data into ranked actions. It scores donors by likelihood to give, upgrade, or lapse, identifies likely responses to mail and telemarketing appeals, and recommends campaign opportunities. Recommendations can cover ask amounts, channels, and timing based on an organization's data; Dataro says fundraisers can review the signals behind predictions. Listed integrations include Salesforce, Blackbaud, Microsoft Dynamics, Virtuous, Mailchimp, HubSpot, Raisely, Snowflake, Amazon Redshift, and SQL Server, with CRM integration described as a weekly two-way sync. ProspectAI draws on public sources such as news and annual reports, but is available only for US-based records. Plans include SOC 2 Type II certification, regional data residency options in the US, UK, and Australia, guided onboarding, and dedicated support. The Essentials plan costs $15,000 a year, plus $0.10 per active donor; Growth costs $25,000 a year, plus $0.12 per active donor. Dataro does not offer self-serve trials, instead providing scoped demos.
Who it suits
Dataro is aimed at nonprofit fundraising teams that want to prioritize donor outreach and campaign actions. It may suit organizations using one of its listed CRM or data integrations.
What it does well
- Ranks donors by likelihood to give, upgrade, or lapse.
- Recommendations can tailor ask amounts, channels, and timing.
- CRM integration is described as a weekly two-way sync.
- Plans include guided onboarding and dedicated customer support.
- Offers regional data residency options in three countries.
What to know first
- No free plan or self-serve trial is listed.
- ProspectAI is limited to US-based records.
- Essentials starts at $15,000 a year plus donor fees.
- Growth starts at $25,000 a year plus donor fees.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Essentials | Annual platform fee + $0.10 per active donor · 3 specialist models · 300 prospect research credits/year · 5 users | $15,000 a year |
| Growth | Annual platform fee + $0.12 per active donor · 6 specialist models · 1K prospect research credits/year · 10 users | $25,000 a year |
| Enterprise | Annual platform fee + $0.14 per active donor · All specialist models · 3K prospect research credits/year · unlimited users · multi-entity and federated orgs · priority SLA and executive reviews · SSO | On request |
As dataro.io lists them, read 29 Sept 2026. The maker's own page has the final word.
Verdict
Dataro focuses on turning nonprofit donor data into prioritized fundraising actions, with prediction explanations and a range of integrations. It has no self-serve trial, and the listed paid plans add per-active-donor fees to their annual platform charges.
Facts from Dataro's own pages
- Audience
- Dataro is built for nonprofit fundraising teams and says it is used by 300+ nonprofits across 20+ countries. · dataro.io, 29 Sept 2026
- Campaign recommendations
- It identifies donors likely to respond to mail and telemarketing appeals and recommends new campaign opportunities. · dataro.io, 29 Sept 2026
- CRM sync
- The pricing page describes CRM integration as a weekly two-way sync. · dataro.io, 29 Sept 2026
- Donor predictions
- The platform ranks donors by likelihood to give, upgrade, or lapse. · dataro.io, 29 Sept 2026
- Explainability
- Dataro says it surfaces the signals behind predictions so fundraisers can understand and review recommendations. · dataro.io, 29 Sept 2026
- Headquarters
- Sydney, New South Wales, Australia · dataro.io, 28 Sept 2026
- Integrations
- Listed integrations include Salesforce, Blackbaud, Microsoft Dynamics, Virtuous, Mailchimp, HubSpot, Raisely, Snowflake, Amazon Redshift, and SQL Server. · dataro.io, 29 Sept 2026
- Personalized asks
- Recommendations can cover ask amounts, communication channels, and timing based on an organization's data. · dataro.io, 29 Sept 2026
- Privacy and storage
- Dataro says client data is stored in private AWS S3 buckets encrypted with AES-256. · dataro.io, 29 Sept 2026
- Prospect research
- ProspectAI uses public sources including news, foundation relationships, annual reports, and wealth databases, and is currently available for US-based records only. · dataro.io, 29 Sept 2026
- Purpose
- Dataro turns nonprofit donor data into ranked actions to guide who to focus on, engage, and what to do next. · dataro.io, 29 Sept 2026
- Security
- All plans include SOC 2 Type II certification and regional data residency options in the US, UK, and Australia. · dataro.io, 29 Sept 2026
- Support and onboarding
- Every plan includes guided onboarding and dedicated customer support, and most organizations are live within 4–6 weeks. · dataro.io, 29 Sept 2026
- Trial
- Dataro says it does not offer self-serve trials and instead provides demos scoped to a customer's data, CRM, and fundraising goals. · dataro.io, 29 Sept 2026