Casper
What Casper is
Casper is a web service for planning, creating, optimizing, and publishing SEO content for Google and AI search visibility. Its keyword research examines search volume, competition, and ranking potential, while article creation uses high-ranking research, brand voice, and search-intent context in a built-in editor. Casper supports long-form writing, SEO features, brand voice controls, team collaboration, 11 native integrations, and content generation in more than 150 languages. It can schedule or publish to WordPress, Shopify, Webflow, Framer, Contentful, and Ghost; Squarespace articles require manual publishing, and Wix is listed as coming soon. AI visibility tracking follows brand mentions and cited sources across ChatGPT, Claude, Gemini, and Perplexity, with competitor comparisons. Google Search Console connections show clicks, impressions, CTR, average position, and page or keyword performance. Starter costs $29 a month, Pro 99.00 USD, and Advanced 249.00 USD, all billed monthly.
Who it suits
Casper suits small sites, growing businesses, marketing teams, high-output sites, and agencies producing search-focused content. Unlimited team members appear on all listed plans.
What it does well
- Keyword research covers volume, competition, and ranking potential
- Creates and publishes SEO articles
- Supports over 150 content languages
- Tracks visibility across major AI assistants
- Unlimited team members on every plan
What to know first
- No free plan
- Monthly article and prompt limits apply
- Unused article credits do not roll over
- Squarespace publishing requires manual work
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Advanced | $249/month · 40 articles/month · 250 AI prompts · 50 keyword searches/month · 5 topic explores/month | $249 a month |
| Starter | $29/month · 5 articles/month · 5 AI prompts · 10 keyword searches/month · 2 topic explores/month | $29 a month |
| Pro | $99/month · 30 articles/month · 50 AI prompts · 25 keyword searches/month · 5 topic explores/month | $99 a month |
As caspercontent.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
Casper brings keyword planning, AI-assisted article creation, publishing, and search and AI visibility tracking into one web service. Its three paid plans differ mainly in monthly article and prompt allowances.
Facts from Casper's own pages
- AI visibility
- Casper tracks brand mentions and cited sources across ChatGPT, Claude, Gemini, and Perplexity, and supports competitor comparisons. · caspercontent.com, 11 Oct 2026
- Article creation
- Casper researches top-ranking content, uses brand and search-intent context, and generates SEO-optimized articles in a built-in editor. · caspercontent.com, 11 Oct 2026
- Brand voice controls
- Yes · caspercontent.com, 19 Sept 2026
- Free plan
- No · caspercontent.com, 19 Sept 2026
- Integration limit
- Squarespace articles require manual publishing, and the integrations page lists Wix as coming soon. · caspercontent.com, 11 Oct 2026
- Native integrations
- 11 · caspercontent.com, 19 Sept 2026
- Keyword research
- Casper analyzes search volume, competition, and ranking potential to find keywords and topics for a content strategy. · caspercontent.com, 11 Oct 2026
- Languages
- Casper says it can generate content in over 150 languages. · caspercontent.com, 11 Oct 2026
- Language support
- 100-plus languages · caspercontent.com, 19 Sept 2026
- Long-form writing
- Yes · caspercontent.com, 19 Sept 2026
- Payment security
- Casper says payments are processed through Stripe and payment information is not stored on its servers. · caspercontent.com, 11 Oct 2026
- Publishing
- Casper can schedule and publish content to connected websites, including WordPress, Shopify, Webflow, Framer, Contentful, and Ghost. · caspercontent.com, 11 Oct 2026
- Search performance
- Connecting Google Search Console lets users review clicks, impressions, CTR, average position, and page or keyword performance in Casper. · caspercontent.com, 11 Oct 2026
- SEO features
- Yes · caspercontent.com, 19 Sept 2026
- Support
- The Advanced plan includes priority support. · caspercontent.com, 11 Oct 2026
- Team access
- All listed plans include unlimited team members. · caspercontent.com, 11 Oct 2026
- Team collaboration
- Yes · caspercontent.com, 19 Sept 2026
- Trial
- Casper's help page offers a “Start trial” option; it does not state the trial duration on that page. · caspercontent.com, 11 Oct 2026
- Usage limits
- Monthly article limits reset each billing cycle, unused article credits do not roll over, and generating or regenerating an article counts toward usage. · caspercontent.com, 11 Oct 2026
- What it does
- Casper tracks, writes, optimizes, and publishes SEO content intended to improve visibility on Google and AI search engines. · caspercontent.com, 11 Oct 2026
- Who it is for
- Casper presents plans for small sites, growing businesses and marketing teams, and high-output sites and agencies. · caspercontent.com, 11 Oct 2026
Where Casper stands on Freedom251
- AI Writing Tools#175 of 269