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Apptica
What Apptica is
Apptica is a web-based app intelligence service for examining app performance, audiences, advertising, and usage. Its data includes app rankings, downloads, revenue, app metadata, and ratings, alongside audience demographics. For advertising analysis, it covers ad creatives and ad campaigns. Usage measures include SDK usage, active users, retention, stickiness, and session duration. Apptica also provides category trends, regional trends, and platform share, giving users several ways to examine app markets. Competitor tracking and change alerts are available for following other apps and their developments. Historical data is limited. Apptica was founded in 2017 and is headquartered in Nicosia, Cyprus. The service is offered on the web under a paid pricing model, with pricing available on request. Its range of app, audience, advertising, and usage data may suit people whose work involves understanding mobile app markets, particularly when competitor activity is relevant.
Who it suits
Apptica suits people who need app market information spanning performance, audiences, advertising, and usage. Competitor tracking and change alerts may be useful to those who follow other apps.
What it does well
- Covers rankings, downloads, revenue, metadata, and ratings.
- Includes audience demographics and advertising data.
- Tracks retention, stickiness, and session duration.
- Provides category trends, regional trends, and platform share.
- Includes competitor tracking and change alerts.
What to know first
- Historical data is limited.
- Pricing is available on request.
- Available on the web platform.
Limits
Historical data is limited. Pricing is available on request.
Getting started
- Visit the Apptica website.
- Contact Apptica for pricing information.
- Use the service on the web.
Verdict
Choose Apptica if you need app market data across performance, audiences, advertising, and usage, with competitor tracking and change alerts. Its limited historical data may be a reason to look elsewhere if a broader historical view is important.
Questions
What does Apptica cost?
Apptica uses a paid pricing model. Pricing is available on request.
Which platforms is Apptica available on?
Apptica is available on the web.
What kinds of app data does it cover?
It covers app rankings, downloads, revenue, metadata, ratings, audience demographics, advertising, SDK usage, user activity and engagement measures, and market trends.
Can Apptica track competitors?
Yes. Competitor tracking and change alerts are available.
Where is Apptica based?
Apptica is headquartered in Nicosia, Cyprus, and was founded in 2017.
Facts from Apptica's own pages
- Ad intelligence
- Ad Intelligence covers more than 175 million ad creatives and competitor campaigns, and provides data on over 420,000 advertisers. · apptica.com, 11 Oct 2026
- Alerts
- The homepage says users can set custom alerts for competitor updates such as new creatives, app versions, screenshots, and feature changes. · apptica.com, 11 Oct 2026
- Competitor alerts
- Users can monitor competitor ad creatives, app versions, screenshots, and feature changes with custom alerts. · apptica.com, 11 Oct 2026
- Data methodology
- Its terms describe Apptica as a market data product based on a proprietary statistical model and say it cannot guarantee the accuracy of statistical information. · apptica.com, 11 Oct 2026
- Founded
- Apptica's contact page says it was founded in 2017. · apptica.com, 11 Oct 2026
- Free access
- The homepage offers a “Try for Free” option; it does not state a trial duration on that page. · apptica.com, 11 Oct 2026
- Headquarters
- Nicosia, Cyprus · apptica.com, 28 Sept 2026
- Integrations and data sources
- The homepage names TikTok, AppLovin, and Unity Ads in its examples of channels and networks related to ad strategy insights. · apptica.com, 11 Oct 2026
- Intended users
- Apptica lists marketing specialists, sales managers, venture and investment teams, game developers, and app publishers as user groups. · apptica.com, 11 Oct 2026
- Market analytics
- Market Intelligence analyzes app market performance by country, category, and platform, including downloads, revenue, and platform share. · apptica.com, 11 Oct 2026
- Market intelligence
- Its Market Intelligence offering covers current and historical mobile app market trends across categories, regions, and platforms. · apptica.com, 11 Oct 2026
- Privacy
- The privacy policy identifies APPTICA LIMITED as a Cyprus-incorporated company and says it is committed to protecting personal information. · apptica.com, 11 Oct 2026
- Product
- Apptica describes itself as an ad intelligence and mobile app analytics platform for competitor analysis, ad creative discovery, and market trend tracking. · apptica.com, 11 Oct 2026
- Security
- Its privacy policy says it uses administrative, technical, and physical measures to protect account data, while stating that it cannot guarantee unauthorized access will never occur. · apptica.com, 11 Oct 2026
- Store analytics
- Store Intelligence includes app rankings, downloads, revenue, SDK usage, demographics, permissions, historical rankings, and ASO insights. · apptica.com, 11 Oct 2026
- Store coverage
- Store Intelligence advertises analysis across more than 10 million mobile apps. · apptica.com, 11 Oct 2026
- Store data
- Apptica provides app downloads, revenue, and traffic distribution data across iOS and Android. · apptica.com, 11 Oct 2026
- Store features
- Store Intelligence includes rankings, app metadata, ASO insights, SDK usage, trending apps, hot releases, and app comparisons. · apptica.com, 11 Oct 2026
- Support
- The privacy policy directs questions to [email protected]. · apptica.com, 11 Oct 2026
- Target users
- The homepage identifies marketing specialists, sales managers, venture and investment teams, game developers, and app publishers as user groups. · apptica.com, 11 Oct 2026
- Terms and limits
- The terms say the website and content are provided as is, disclaim warranties about accuracy and timeliness, and state that refunds generally are not provided for cancellations during a subscription term. · apptica.com, 11 Oct 2026
- Usage analytics
- Usage Intelligence tracks daily, weekly, and monthly active users, retention, stickiness, and session duration. · apptica.com, 11 Oct 2026
- Usage metrics
- Usage Intelligence covers DAU, WAU, MAU, retention, stickiness, and session duration across competitors, categories, and regions. · apptica.com, 11 Oct 2026
Where Apptica stands on Freedom251
- Competitive Intelligence Software#22 of 45