Amplience
by Amplience
What Amplience is
Amplience is a web platform for managing content and digital assets. It provides content localization, preview tools, asset transformations, advanced role permissions, webhooks, and both API types. The maker, Amplience, was founded in 2008 and is headquartered in London, United Kingdom. The service uses a paid model with pricing on request, no free plan, and a 60-day trial. Its Developer Trial Edition lasts 60 days. The Starter Edition allows 10 million content requests per month, 10,000 stored images, one Hub, two Repositories, and three Users. The Enterprise Edition adds internationalization, video asset management, unlimited hubs, unlimited repositories, and single sign-on. Amplience may suit organizations that need localized content workflows, controlled access, previews, asset processing, and webhook support through a web service.
Who it suits
It suits teams managing localized content and digital assets through a web platform. Organizations needing advanced permissions, previews, transformations, or enterprise internationalization can review the listed editions.
What it does well
- Content localization and preview tools
- Asset transformations and webhooks
- Advanced role permissions
- 60-day trial available
- Enterprise includes unlimited hubs and repositories
What to know first
- No free plan
- Pricing is on request
- Starter limits users, images, hubs, and repositories
- Web platform only
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Developer Trial Edition | Free for 60 days · Headless CMS, DAM and CDN trial | Free |
| Amplience Starter Edition | Starting at $/£25K Annually · 10M content requests/month · 10k stored images · 1 hub · 2 repositories · 3 users | On request |
| Amplience Enterprise Edition | Ask Us About Pricing · Unlimited hubs · unlimited repositories · additional users · single sign-on · calendar and scheduling · internationalization · video asset management | On request |
As amplience.com lists them, read 15 Oct 2026. The maker's own page has the final word.
Verdict
Amplience combines content and asset management features with localization, permissions, previews, transformations, and webhook support. The trial, Starter allowances, and Enterprise capabilities provide distinct ways to evaluate or deploy the service.
Facts from Amplience's own pages
- API
- The Content Management API is REST-based at api.amplience.net/v2/content, uses OAuth2, and accepts client credentials or personal access tokens. · amplience.com, 15 Oct 2026
- API specification
- Amplience publishes an OpenAPI content-management.json specification that can be imported into Postman or Insomnia. · amplience.com, 15 Oct 2026
- API types
- both · amplience.com, 20 Sept 2026
- Asset transformations
- Yes · amplience.com, 20 Sept 2026
- CMS
- Its CMS provides structured content authoring, reusable content types, visual preview, approvals, scheduling and GraphQL delivery. · amplience.com, 15 Oct 2026
- Commercial licence
- Amplience is described as a vendor-supported commercial product rather than open-source software. · amplience.com, 15 Oct 2026
- Company founded
- LinkedIn lists Amplience as founded in 2008. · linkedin.com, 15 Oct 2026
- Company headquarters
- LinkedIn lists London, England as Amplience headquarters. · linkedin.com, 15 Oct 2026
- Company size
- LinkedIn lists Amplience at 51–200 employees. · linkedin.com, 15 Oct 2026
- Digital asset management
- The DAM centralizes images, video and product assets with organization, tagging, enrichment, search and version control. · amplience.com, 15 Oct 2026
- Documentation
- The developer documentation includes user guides, API references, interactive media-delivery examples, tutorials and SDK guidance. · amplience.com, 15 Oct 2026
- Dynamic Media
- Dynamic Media generates channel-specific image and video formats, dimensions and quality from master assets. · amplience.com, 15 Oct 2026
- Extensibility
- The extensions API supports creating, listing, updating and deleting CMS extensions, while webhooks support integration workflows. · amplience.com, 15 Oct 2026
- Founded
- 2008 · amplience.com, 28 Sept 2026
- Free plan
- No · amplience.com, 20 Sept 2026
- Funding
- Amplience announced a $100 million Series D financing round on March 15, 2022, led by Farview Equity Partners and Sixth Street with Octopus Ventures participating. · amplience.com, 15 Oct 2026
- Headquarters
- London, United Kingdom · amplience.com, 28 Sept 2026
- Integrations
- The integration marketplace lists connectors and extensions for BigCommerce, commercetools, Salesforce Commerce Cloud, Shopify, Algolia, SAP Commerce Cloud, Scayle and others. · amplience.com, 15 Oct 2026
- Legal entity
- The website identifies Amplience (UK) Limited and Amplience Inc. as the online service entities; the UK company registration number is 07144140. · amplience.com, 15 Oct 2026
- Limit: complexity and localization
- G2 reviewers report that the product can feel too complex for everyday editorial work and that multi-locale workflows can be confusing. · g2.com, 15 Oct 2026
- Limit: missing alt-text import
- A G2 reviewer requested the ability to import existing alt text instead of relying on native AI generation. · g2.com, 15 Oct 2026
- Limit: propagation and CDN delays
- Reviewers report slow loading, CDN errors and delays ranging from minutes to as long as 24 hours before updated media appears. · capterra.com, 15 Oct 2026
- Localization
- The platform supports localization of content and media across markets and languages without duplicating files. · amplience.com, 15 Oct 2026
- Praise: asset search and editing
- Independent reviewers praise fast filtering, large image-library handling and the ability to alter image quality and crops after upload. · capterra.com, 15 Oct 2026
Where Amplience stands on Freedom251
- Headless CMS#27 of 34