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Alloy Embedded
What Alloy Embedded is
Alloy Embedded helps software providers place white-labeled integrations inside their products or integration marketplaces. Its visual builder creates and orchestrates workflows while mapping data between systems. Embedded experiences can appear in a frontend modal, through a hosted link, or as a headless API. The modal supports OAuth 1.0, OAuth 2.0, bearer authentication, API keys, and other authentication types. Alloy says its library includes hundreds of prebuilt connectors and thousands of API endpoints, with examples such as NetSuite, SAP, Microsoft Dynamics 365, Shopify, Amazon, ADP, ServiceNow, Salesforce, and Workday. Listed capabilities include workflow orchestration, data transformation, real-time synchronization, on-premises connectors, and API management. Workflow logs can be retrieved through an API, sent to an API in real time, or streamed with AWS EventBridge. Alloy states that the service is SOC 2 Type II certified and GDPR compliant. Pricing is paid and requires a demo request.
Who it suits
Alloy Embedded suits software providers that want integrations built into their own products or marketplaces. It is relevant when teams need visual workflow building, mapped data, embedded access options, and API-based logging.
What it does well
- White-labeled integrations for software products
- Visual workflow builder with data mapping
- Modal, hosted-link, and headless API delivery
- Hundreds of prebuilt connectors
- Real-time log delivery options
What to know first
- Pricing requires booking a demo
- Some webhooks require manual configuration
- No usage limits are stated
- Paid product with no listed amount
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Alloy Embedded | Pricing requires booking a demo; no amount or usage limits are stated on the opened pricing page. | On request |
As runalloy.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
Alloy Embedded focuses on delivering integrations as part of another software product. Its builder, authentication options, connector library, and logging methods cover a broad embedded-integration setup, but pricing and some webhook work require direct evaluation.
Facts from Alloy Embedded's own pages
- API management
- Yes · runalloy.com, 22 Sept 2026
- Authentication
- The modal supports OAuth 1.0, OAuth 2.0, bearer authentication, API keys, and other authentication types. · runalloy.com, 12 Oct 2026
- Data transformation
- Yes · runalloy.com, 22 Sept 2026
- Embedded experiences
- Users can offer integrations through a frontend modal, a hosted link, or a headless API experience. · runalloy.com, 12 Oct 2026
- Examples
- The site lists NetSuite, SAP, Microsoft Dynamics 365, Shopify, Amazon, ADP, ServiceNow, Salesforce, and Workday among its popular integrations. · runalloy.com, 12 Oct 2026
- Integration building
- The product offers a visual builder for creating and orchestrating integration workflows with data mapping. · runalloy.com, 12 Oct 2026
- Integration limitation
- Some third-party apps do not allow Alloy Embedded to register webhooks automatically, so users must configure those webhooks manually. · docs.runalloy.com, 12 Oct 2026
- Integrations
- Alloy says its library includes hundreds of prebuilt connectors and thousands of API endpoints. · runalloy.com, 12 Oct 2026
- Intended users
- The embedded integrations use case is presented for software providers that want integrations inside their products or marketplaces. · runalloy.com, 12 Oct 2026
- Logs and errors
- Embedded workflow logs can be retrieved through an API, sent to an API in real time, or streamed through AWS EventBridge. · docs.runalloy.com, 12 Oct 2026
- On-premises connectors
- Yes · runalloy.com, 22 Sept 2026
- Real-time sync
- Yes · runalloy.com, 22 Sept 2026
- Security
- Alloy states that it is SOC 2 Type II certified and GDPR compliant. · runalloy.com, 12 Oct 2026
- Support
- The Alloy site provides a documentation link and a support ticket option. · runalloy.com, 12 Oct 2026
- What it does
- Alloy Embedded helps software providers build white-labeled integrations for their products and integration marketplaces. · runalloy.com, 12 Oct 2026
- Workflow orchestration
- Yes · runalloy.com, 22 Sept 2026