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The Tissot PRX Digital is a real watch, but it is not a new 2026 release: Tissot introduced it in 2023 as a digital take on the PRX design. In 2026, the useful questions are whether you can still find one, which size and finish suits you, and whether its Swiss-made construction justifies the price over a conventional digital watch.
What the Tissot PRX Digital is—and what it isn’t
The PRX Digital pairs the PRX’s integrated-bracelet, tonneau-shaped case with an electronic multifunction quartz movement and digital display. Tissot presents it as a modern interpretation of its late-1970s Digital Quartz heritage. The launch dates to 2023; a Swatch Group Japan announcement specified an initial Japanese release on September 30, 2023. Tissot’s product announcement describes the PRX and Digital Quartz inspiration.
| # | Preview | Product | Price | |
|---|---|---|---|---|
| 1 |
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Tissot PRX Digital, Swiss Quartz, 40mm, Yellow Gold, Men’s Watch | $323.00 | Buy on Amazon |
| 2 |
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Tissot PRX Digital, Swiss Quartz, 35 mm, Black Dial, Unisex Watch | $268.60 | Buy on Amazon |
| 3 |
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Tissot PRX, Swiss Quartz, 40mm, Blue Dial, Men’s Watch | $450.00 | Buy on Amazon |
Despite its digital display, it is not a smartwatch. The cited product material describes a battery-powered watch with timekeeping functions—not Bluetooth, apps, notifications, health tracking, or a rechargeable battery.
Sizes, finishes and references
Tissot’s international pages show 35 mm and 40 mm versions, with stainless-steel and gold-tone PVD-coated options. Colors and references vary by market; availability of one model on an international site does not mean it is offered in every country.
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- Tissot Prx Quartz Digital Gold Dial Unisex Watch T1374633302000
| Reference | Size | Finish and presentation | Official example |
|---|---|---|---|
| T137.263.11.030.00 | 35 mm | Stainless steel; gray/silver presentation | Tissot Australia |
| T137.463.11.050.00 | 40 mm | Stainless steel; black-dial presentation | Tissot Thailand |
| T137.263.33.020.00 | 35 mm | Gold-tone/PVD | Tissot Australia |
| T137.463.33.020.00 | 40 mm | Gold-tone/PVD | Tissot Thailand |
The 35 mm size is the smaller option; 40 mm gives the watch a larger stated diameter. Because the case and bracelet form an integrated design, diameter alone may not predict how broad it looks on a particular wrist. Try it on if possible rather than treating size as a guarantee of fit. Steel is the more restrained finish; gold-tone PVD makes a stronger retro statement. PVD is a coating, not solid gold, and its appearance can change with abrasion and wear.
Verified specifications
Official product pages list the following specifications for representative references. Details such as weight and finish are reference-specific, so check the exact model listing before ordering.
| Specification | 35 mm steel: T137.263.11.030.00 | 40 mm steel: T137.463.11.050.00 |
|---|---|---|
| Case dimensions | 35 mm wide; 34.6 mm long; 10.94 mm thick | 40 mm wide; 39.5 mm long; 10.94 mm thick |
| Case and crystal | 316L stainless steel; scratch-resistant sapphire | 316L stainless steel; sapphire |
| Water resistance | 100 m / 10 bar / 330 ft | 100 m / 10 bar / 330 ft |
| Movement and battery | Electronic multifunction quartz; Maxell CR2025, 2.90 V | Electronic multifunction quartz; Maxell CR2025, 2.90 V |
| Bracelet and clasp | Stainless steel; butterfly clasp with push-buttons | Stainless steel; butterfly clasp with push-buttons |
| Weight | 100 g | 134 g |
| Other listed details | End-of-life indicator; two-year warranty shown; Switzerland listed as country of manufacture | End-of-life indicator; two-year warranty shown; Switzerland listed as country of manufacture |
These figures come from the official 35 mm Australian listing and 40 mm Thai listing. For a gold-tone 40 mm reference, Tissot identifies a 316L steel case with PVD coating, sapphire crystal, 100 m water resistance, and a PVD-coated stainless-steel bracelet on its Thai product page. Warranty terms are country- and seller-dependent; confirm the applicable coverage where you buy.
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Tissot lists time, dual time zones, day and date, chronograph, timer, alarm, and display backlighting. Product listings also specify a battery end-of-life indicator. The available product information does not establish a battery-runtime estimate, so do not assume a particular number of years between changes.
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- Tissot PRX Digital Quartz Black Dial Men's Watch T1372631105000
For button sequences and setting instructions, use the manual for the exact reference linked from its product page. Controls can vary, and guessing at operation is less useful than consulting the correct manual.
Availability in 2026: not the same in every country
The PRX Digital appears harder to find through Tissot’s U.S. online store than the analog PRX models. The current U.S. PRX collection displays quartz and automatic watches but does not show the Digital among its listed models. By contrast, some international Tissot pages, including a Thai PRX collection listing, have shown PRX Digital references.
That difference is evidence of uneven visibility and availability, not proof that Tissot has formally discontinued the watch. Inventory and product listings change. Check the Tissot site for your country and ask an authorized retailer about local stock, warranty coverage, and whether a listing is current before placing an order.
Prices: compare like with like
Official prices observed on international Tissot pages include A$590 for the 35 mm steel model on Tissot Australia and ฿16,200 for the 40 mm gold-tone model on Tissot Thailand. A separate Thai collection listing showed a 35 mm Digital at ฿12,800. These are country-specific examples, not a confirmed U.S. price or a universal MSRP. Local taxes, currency, promotions, and stock all affect what a buyer actually pays.
Rank #3
- Case Size: 40.00 millimeter; Band Width: 12 millimeter; Case Thickness: 10.40 millimeter
- Swiss quartz movement, 316L stainless steel case, Index dial type, date
- Stainless steel bracelet, butterfly clasp with push-buttons closure
- Water-resistant up to a pressure of 10 bar (100 meter / 330 feet): Suitable for short periods of recreational swimming and showering, but no diving or snorkeling.
When comparing offers, distinguish the official country-specific list price from an authorized retailer’s discount, clearance stock, gray-market listing, or used watch. A low price outside Tissot’s official channel may come with different warranty support. The U.S. PRX collection provides a useful current comparison for the analog range, but prices can change and its displayed models are not necessarily direct substitutes.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.How it compares with other PRX watches
| PRX Digital | PRX quartz | PRX Powermatic 80 | |
|---|---|---|---|
| Display | Digital | Analog | Analog |
| Power | Battery-powered quartz | Battery-powered quartz | Automatic mechanical |
| Standout use | Alarm, timer, chronograph, dual time, day/date | Simple PRX styling and analog timekeeping; functions vary by reference | Mechanical movement; no digital alarm or timer functions |
| Best fit | Someone who wants a distinctive retro-digital PRX | Someone who wants the PRX look without the digital display | Someone who values a mechanical movement and its power reserve |
The U.S. collection has shown PRX quartz examples around $400–$450 and many Powermatic 80 models from roughly $775 upward, depending on reference and finish. Treat those as collection-page price signals, not fixed prices or a direct historical comparison with the Digital.
Who should consider buying it?
The PRX Digital makes the most sense if you specifically want a Swiss-made digital watch in the PRX case-and-bracelet style, and you value the documented sapphire crystal, steel construction, 100 m water resistance, and multifunction module. It is also an unusual alternative to the analog PRX if you genuinely prefer digital timekeeping rather than simply seeking the lowest-cost way to get a PRX-shaped watch.
Its value is harder to justify if you only need basic digital functions. Casio, Timex, and Armitron offer much broader, generally less expensive digital-watch choices; their materials and design are not necessarily comparable, but they may be more sensible for everyday alarms, timers, and timekeeping. Browse the brands’ official Casio, Timex, and Armitron sites for current models. Choose a conventional PRX quartz if you want an analog dial, or the Powermatic 80 if a mechanical movement is the draw.
Checklist before buying an older or hard-to-find model
- Confirm the reference. Match the model number to the listing and the finish you expect; gold-tone models are PVD-coated steel, not solid gold.
- Establish the stock condition. Ask whether it is new old stock, used, refurbished, or clearance stock. Request clear photos if buying second-hand.
- Check the seller and warranty. Confirm whether the seller is authorized, which country’s warranty applies, and whether the dated warranty paperwork is included.
- Check what comes with it. Verify bracelet links, return terms, box, and manual rather than assuming they are included.
- Ask about the battery and service. The documented models use a CR2025, but the sources do not specify battery life. If replacing it, use Tissot or a qualified watch service provider, especially if you intend to rely on water resistance.
- Be realistic about water resistance. The 100 m rating is not a promise of unlimited diving use. Seals can age, and water resistance can be compromised by impacts or case opening. After battery work, arrange a pressure test if you plan to swim with the watch.
At a substantial discount from a reputable seller, the PRX Digital can be an appealing niche choice for a buyer who wants this particular mix of Swiss manufacture, PRX design, and digital functions. At near-luxury-watch prices, it is difficult to recommend on functionality alone when far cheaper digital watches do the basics. Buy it for the specific design and construction you want, not because a listing calls it a new 2026 release.
Quick Recap
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
