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To create a WooCommerce BOGO offer without code, use the official Buy One Get One Free extension: create a promotion, choose Buy A Get A for a free copy of the purchased product or Buy A Get B for a different reward, then set the purchase threshold and free-item limits. For redemption by coupon code, WooCommerce Smart Coupons can add a gift to the cart and discount it by 100%.
Choose the BOGO setup that fits your offer
| Option | How the offer is triggered | Reward and limits | Best fit |
|---|---|---|---|
| WooCommerce Buy One Get One Free extension | Automatic promotion rules | Buy A Get A or Buy A Get B; set quantity conditions and free-item limits. A customer may choose a gift from eligible products, or the store can automatically add a selected gift. | Store-wide promotion management, same-product or different-product rewards, and quantity offers such as 2×1 or 3×2. WooCommerce Buy One Get One Free extension |
| WooCommerce Smart Coupons | Customer applies a coupon code | Configure the coupon to add a gift product and apply a 100% discount to it. The coupon’s main fixed-cart discount is zero, preserving the price of the trigger product. | Promotions where shoppers should redeem a code, including gift-with-purchase and cross-product offers. WooCommerce Smart Coupons BOGO and free-gift instructions |
| Quick Buy One Get One Free | BOGO settings on an individual product | Choose Buy A Get A or Buy A Get B, then configure minimum quantity, free items per paid item, and a maximum free-item cart cap. | Product-by-product offers managed from the product editor. Quick Buy One Get One Free setup guide |
Choose the official BOGO extension for an automatic offer managed in one promotion area. Use Smart Coupons when a code should control redemption. Choose a product-level BOGO setup if you want to configure the offer while editing each product.
Create an automatic offer with WooCommerce Buy One Get One Free
The extension’s getting-started guide lists WooCommerce 4.0 or later as a requirement. Check current compatibility, licensing, and pricing on the extension page before installing; those details can change.
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- In the WordPress dashboard, go to WooCommerce > Buy One Get One > Add new.
- Enter a title for the promotion and choose its type.
- Set the Applies to conditions to specify the products that trigger the offer.
- Configure the reward or discount behavior, including eligible gift products and quantity limits relevant to your offer.
- Save and publish the promotion.
Give the customer the same product
Select Buy A Get A when the reward is another unit of the qualifying product. The extension adds the free unit as a separate cart line at the promotional discount. This is the direct choice for a classic buy-one-get-one-free deal.
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Give the customer a different product
Select Buy A Get B when buying one product should qualify the shopper for another. Depending on the promotion configuration, the gift can be selected from eligible products defined by category, tag, product list, or variation conditions, or the store can automatically add a chosen gift. Use the eligibility rules to keep the reward limited to the products intended for the campaign.
Set quantity thresholds and repeat behavior
Set the minimum quantity a shopper must buy, how many free items are earned per paid item, and a maximum number of free items. These controls define whether a deal repeats as the cart quantity rises and stop an eligible cart from receiving unlimited free units. For example, a 2×1 offer requires two qualifying units for one reward; a 3×2 offer grants two reward units for three qualifying units. Configure the rule to match the deal you intend to advertise.
Require a coupon code with Smart Coupons
Smart Coupons provides a coupon-based route for BOGO and gift-with-purchase campaigns. A zero-value main discount is important: it makes the coupon the trigger without discounting the paid product.
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- Go to Marketing > Coupons > Add coupon.
- Under General, choose Fixed cart discount and set the coupon amount to zero.
- Under usage restrictions, restrict the coupon to the product that should trigger the offer.
- Under Actions > Add products to cart, select the gift product and its quantity.
- Set with discount of to 100% so the gift is free.
- Publish or save the coupon, then share its code with eligible customers.
The 100% discount applies to the gift product, while the zero fixed-cart amount avoids reducing the trigger product’s price. Smart Coupons also documents same-product BOGO, cross-product BOGO, bundle deals, quantity offers such as buy three get one, and gift-a-product campaigns.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Configure BOGO from an individual product
Quick Buy One Get One Free exposes its offer settings in the product editor. Use this route when the offer belongs to a particular product rather than a centrally managed promotion.
- Go to Products > All Products and edit the product that will trigger the offer.
- Open the BOGO tab and enable Enable BOGO for this product.
- Choose Buy A Get A or Buy A Get B under Offer Type.
- For Buy A Get B, select the reward under Free Product(s).
- Set Minimum Quantity Required, Free Items Per Paid Item, and Maximum Free Items Per Cart as needed.
- Enter a Frontend Message and save the product.
Its documented example gives one free item per paid item and caps the offer at five free items per cart. Treat that as an example configuration, not a universal default.
Quick Recap
Check the offer before publishing it
- Confirm that the qualifying product or products match the intended promotion.
- Check the minimum purchase quantity and repeat ratio against the offer wording customers will see.
- Set a maximum free-item cap if the promotion should not scale without limit.
- For a different-product reward, verify which gifts are eligible and whether the customer selects one or the store adds a fixed gift automatically.
- For coupon redemption, confirm the main coupon amount is zero and the gift receives a 100% discount.
- Check that the promotion or coupon is saved and published before sharing it.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
